Lost Review by David Maljkovic
With the economic world in turmoil, David Maljkovic's slim volume Lost Review couldn't be more timely as it takes Croatia's Zagreb Fair as its subject. The fair in its heyday of the 1950s and 60s was the major economic link between East and West and the only trade related fair where the US, the USSR and other countries exhibited through the Cold War. Its many pavilions made up a small-scale world of cooperation and optimism during a time of major division.
For this project, which is part of a larger series on the Zagreb Fair, Maljkovic makes collage of old images from the yearly fair reviews and brochures published to present the fair's success juxtaposed with photos of the current state of the fair grounds in decay and neglect. By splicing the past against the current he describes states of flux, loss of optimism and failure.
Black and white photos of the empty ruins of once grand architectural achievements are overlaid with 'windows' of the past that compress history and idealism. Interspersed are beautiful color photos of weathered signs displaying film products and other business ventures that could have been found at the fair.
Lost Review is a fine graphic object which, although a bit eclectic in subject, is smartly assembled. Rough combinations with the artist constantly showing his hand in the creation keeps the rift between the two economic states apparent. Printed on slightly thin paper probably similar to the original source material, it places Maljkovic's new art within the context of being an extension of the yearly reviews - a report, stuck somewhere between two ages - both an homage and a call for reclamation.
Lost Review was published by Koenig Books in 2008.